Privacy

Who collects your data

Calera Ventures Limited, trading as Moda. Registered office: Aston Mall, Ntinda, Kampala. Privacy contact: admin@moda.ug.

Moda is for people aged 18 or over. If you are under 18, do not continue; ask a parent or guardian to contact admin@moda.ug.

Moda's apps are published in the app stores by Terrabridge LLC on behalf of Calera Ventures Limited.

What we collect

• Your phone number is required to sign in with a code on WhatsApp and receive order updates. Without it you can browse, but cannot sign in or order.
• For an order, the recipient's name and contact phone are required. For delivery, a point on the map and a landmark are also required so the rider can find you. Without these, you cannot place that order. An address label and extra directions are optional; leave them out if you don't need them.
• For Mobile Money, the payer's phone number and network are required to request payment. Without them you cannot use Mobile Money. We don't collect your Mobile Money PIN.
• Your Bag, orders, payment method, payment status and refunds are recorded to run your purchase and show your order history. These records are needed when you use those services.
• On the website, saved pieces, recently viewed pieces, recent searches, size choices and whether you dismissed the app notice stay in your browser to help you shop. Using these features is optional; without them you can still browse.
• On the website, random browser and visit ids are required for your Bag, sign-in and Moda's own usage counts. Without essential cookies, your Bag and sign-in cannot work. A scrambled internet address (IP) is used to limit abuse.
• On the website, Moda counts page and product views, searches (including the words searched), saves and WhatsApp contact clicks to understand how the site is used. These usage records include random ids and browser information. Your browser information and a daily scrambled IP reference also help stop abuse.
• In the app, saved pieces, recently viewed pieces, recent searches, your size answers and your settings stay on your phone to help you shop.
• If you enter body measurements (bust, waist and hips) in Sizes & fit, they stay on your phone. They're used only to find your size on a product's size chart and are never sent to Moda. Entering them is optional.
• The app remembers the contact and payment phone numbers from your last order on your phone, to fill in your next one.
• In the app, Moda counts how the app is used, including the words searched, with a random device reference, and records the link or campaign that brought you.
• If you allow notifications, the app keeps a device reference so we can send your order updates.
• Google receives the place search you type and the map location when you use the delivery map. Using map search and sharing your location are optional; you can use a saved address or another available way to set the delivery point.

Who we share it with, to run Moda

• Supabase, which hosts our systems and sign-in, and Vercel, which hosts the website.
• WhatsApp, which delivers your sign-in code and order updates. When you tap to message someone on WhatsApp, their number goes to WhatsApp.
• Flutterwave and mobile money networks, to take payment.
• Google Maps, when you use the delivery map or search for a place.

Who sees your order

• Riders get what they need by WhatsApp. Before collecting your parcel, a rider sees no customer details. Once they have it, they get the order number, the recipient's name and full phone number, the map pin or delivery area, the landmark and any cash to collect. These messages pass through WhatsApp and stay on the rider's phone, so deleting your account can't reach them there. A packing slip with the parcel may include your first name and last initial and any gift note.
• Sellers see the pieces on their part of your order and how it's going. They don't get your name, phone number or delivery details.
• Staff can see your order and delivery details and your phone number, to fill your order and contact you.

Storage outside Uganda

We store your data on secure servers in Ireland, and with service providers in other countries; continuing gives your consent to this storage.

Ads, only if you say yes

With your OK, Moda shares what you browse and buy on Moda with Meta and Google. That lets our ads show you pieces you’d like and tells us which ads work. We never sell your data.

With your OK, Moda also keeps Google's ids for your browser and your visit with the ad that brought you.

Ad sharing is optional. If you don't agree, you can still browse and shop.

If you say yes:

• Meta receives the pages and pieces you view, what you add to your Bag, your checkout steps and purchases, with their value, plus a protected copy of your phone number and email.
• Google receives the same kinds of activity, with a random id, the value and the pieces. It doesn’t receive your phone number or email.
• A protected copy is scrambled one way (SHA-256) before it leaves Moda. Meta can use it to match you to your own Meta account, but can’t read your number or email from it unless it already has them.
• We never send the words you search for or anything you type freely.

If you say no, or don’t answer, none of this goes to Meta or Google. Moda still counts how the site is used, for ourselves.

Change your answer any time in Privacy settings. Turning it off stops future sharing straight away. Your answer is remembered in your browser for a year.

How long we keep it

On the website, your browser remembers your ad-sharing answer for a year. The website's sign-in and Bag cookies last up to 30 days, its visit cookie a day, its checkout cookie up to 2 hours, and its ad-attribution cookie up to 90 days. Saved pieces, recently viewed pieces, recent searches, size choices and the dismissed app notice stay in your browser until cleared.

Companies we share with keep it under their own privacy policies: Supabase, Vercel, WhatsApp and Meta, Flutterwave and the mobile money networks, Google.

We keep your account details and records of how you use Moda while your account is open, and remove them when you delete it, except what's listed under what stays.

Staff Assistant notes are removed after 90 days.

What stays after a deletion

Account deletion work is still being completed; contact admin@moda.ug for help with a request and details of what can currently be removed.

We can't delete copies held outside Moda, such as WhatsApp's or Flutterwave's own copy.

Staff notes may keep a name or place someone mentioned.

Photos of returned items may stay for up to 12 months after the case closes, or longer if a claim is open. Proof of payment may stay while a case or claim is open.

A record that a message or return happened may stay, without its words.

If you're a business we've contacted about selling on Moda, your contact details stay unless you ask us to remove them.

Copies in backups and system logs clear as they age out.

If you join again with the same number, you start fresh, so any earlier stop request no longer applies.

Your data

You have the right to see and correct your data. Email admin@moda.ug to ask what we hold, correct it or request deletion.

See How to delete your Moda data.

WhatsApp keeps its own copy of your chats, which Moda can’t delete.